Jonas Bevacqua, 34, co-founder and creative director of urban clothing giant, LRG, was found dead in his Laguna Beach home on Monday, the Orange County Coroner’s Office confirmed.
LRG, besides Ecko, is one of those notable apparel companies that many aspiring urban clothing designers want to be like.
Jonas grew up in diverse family literally. Bevacqua, a U.S-born Vietnamese, was adopted along with six others by Helen and Joe Bevacqua, who also have one biological son. He has a black brother and sister, Filipino brother and sister, half-white-half black sister, half Jamaican-half-Spanish brother and a white brother.
It was his adopted father, along with some kind friends, who invested in Jonas’s dreams of starting a unique clothing company. It was a sell-out hit at the Action Sports Retailer Expo in 2002. Entrepreneur magazine reported the company had sales of $5 million in 2002 and $150 million in 2006, earning it the No. 5 spot on the publication’s 500 fastest growing companies.
“I grew up in a pretty unique environment and was exposed to a lot of different things,” Bevacqua told the Register in 2009. “I didn’t feel there was a clothing company to bridge the gap among all these different things that we were into – that spoke for that melting pot of what was going on. That’s what LRG was all about.”
The Sheriff didn’t find any obvious signs of cause of death. Supervising Deputy Coroner Kelly Keyes said they would do a cause of death investigation Wednesday.
His LRG business partner and best friend, Robert Wright tweeted:
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